Apr
23
Four Stages of Competence
- Unconscious Incompetence
- Conscious Incompetence
- Conscious Competence
- Unconscious Competence
You can use this model for persuasion, e.g. shift the mind of target from stage #1 to stage #2 using cause and effect analysis. For example, by analyzing a failed project openly, you may be able to persuade participants to work on an action plan for improvement (conscious incompetence).